THE FINAL FRONTIER…
Summer 2014 was an exciting time for Concrete Cow when our Dirty Cow wheat beer was entered into the Indie Beer Can Festival, Created to find the best independent beer in a can in the UK. We’d never considered putting our beer in cans before but the thought of Concrete Cow beer in 330ml cans was too much temptation to turn down. Dirty Cow is a fusion of classic American pale ale and traditional wheat beer styles, innovative and adventurous and not everybody’s idea that we should always follow the norm when it comes to beer styles. The entry judges agreed on our take of things (as did Martyn Cornell) so Dirty Cow ended up in the finals night in London and just a small run of 450 Cans of Dirty Cow was produced for the occasion.
Totally unprepared and knowing – UC – all about how to get beer ready for canning we cobbled together a few kegs of DC to send away to the canners, brought a new jacket and went to the finals like a rabbit in the headlights… the smallest brewery there. Adnams Ghost Ship and Thwaites Thirteen Guns came first and second and well done to them. We’d made it there but our dream was over. Or was it. Temptation led us into this we liked it, we wanted more!
Must we can and can we must. May 2015 sees the arrival of our new in-house canning machine with a new craft beer “MK IPA” being brewed to pop into the little aluminium fellas. Each weighing little more than a cheesy puff these are rapidly becoming recognised as the best way to package craft beer for freshness and flavour. Modern methods of purging the beer of oxygen and sealing in all the “just brewed” flavour along with zero light degradation means that you can drink our top quality brewery fresh beer wherever you want.
No bottle opener needed, no breakages, no heavy glass and easier to recycle, craft beer in cans is the “day out” alcoholic beverages of choice. They are quick to chill and internally lined so no flavour tainting from the metal. Concrete Cow canned craft beer is not adulterated by pasturisation so the beer is just how it left the fermenter. Cooled to lower temperatures it might get a chill haze because we won’t filter the minute proteins out either but the sooner we all start to chill out about this issue the better.
Cow Cans have landed… It’s one small step for cans, one giant leap for cankind